01
One strategist, start to finish.
No account managers handing you between juniors. The person who built your strategy is the person who optimises it on Friday at 4 p.m. and reports on it Monday at 9 a.m.
The studio behind the mechanism.
The story
Started with one construction client. Grew into a studio by referral.
Hazeem Garuba started PrimeNest Digitals in 2024 after eight years inside performance marketing agencies. watching clients get bounced between account managers, sold deliverables they didn't need, and billed for strategy that was actually just template work. He built PrimeNest as the opposite of that.
The first client was a roofing company in Victoria, BC. They'd been burned by two agencies before. We rebuilt their Google Ads account, their landing page, and their follow-up flow in six weeks. They went from one inbound lead a week to four a day. Every client since has come from that first one.
Today the studio works with construction companies, ecommerce brands, and service businesses across the US, Canada, and the UK. Same model: one strategist from first call to last report. No juniors. No freelancers. No agency handoff.
What we believe
Three principles we don't bend on.
02
Numbers before narrative.
If we can't measure it, we don't sell it. Every recommendation ties back to a tracked metric. revenue, ROAS, CPL, pipeline. Pretty dashboards without numbers are not the work.
03
Systems, not campaigns.
A campaign ends. A mechanism compounds. We build the ad account, the funnel, the email flow, and the CRM automation as one machine. not four disconnected line items.
The path here
Four years, one accountable team.
2024
The first client.
Roofing company in Victoria, BC. Six-week rebuild of their Google Ads, landing page, and follow-up flow. The referral loop started here.
2024 Q3
First ecommerce client.
A skincare brand with strong product, weak funnel. Built the system that eventually became the $526K case study.
2025 Q1
Crossed into the US and UK.
First contractor in Texas. First beauty brand in London. Same model, three time zones.
2025 Q4
The studio formalises.
Ajayi joins for delivery and QA. Behance portfolio hits 30 verified projects. Sitemap formalised.
2026
The next chapter.
Rebuilt studio website, formalised the four-pillar service model, opened intake for three new client slots.
Hazeem Garuba
Founder · Lead Strategist
Meta AdsGoogle AdsKlaviyoGoHighLevelFunnels
"Eight years inside performance marketing agencies taught me one thing: clients don't want more meetings, more decks, more junior account managers. They want the person who actually does the work. on the call, in the account, on the page."
That's what PrimeNest is. One strategist from first call to last report. The work is the proof; the relationship is the product. If that's what you're looking for, we should talk.
- Hazeem
The people
Small on purpose. Senior by design.
No account managers handing you between juniors. The person on your first call is the person on your 200th.
Hazeem Garuba
Founder · Lead Strategist
Eight years in performance marketing across construction, ecommerce, and home services. Personally oversees every Meta Ads account, every funnel, every CRM automation. The buck stops here, and so does the strategy.
Meta AdsGoogle AdsKlaviyoGoHighLevelSEOFunnelsChatGPT
Ajayi E.
Delivery
Specialises in execution. design QA, email QA, landing page QA. Every campaign that ships passes through this desk before it goes live.
Open intake
Three client slots open for Q4 2026.
We take on a maximum of three new clients per quarter so the founder stays in the work. If you're considering hiring us, the conversation is free and the slot is first-come.
Book the call →